The College of Social Work
The College of Social Work was formed to provide individual support and a public voice for the social work profession – following a period in which its status had fallen to an all-time low. Stating the case for the profession and communicating the new organisation’s services was the purpose behind the multimedia marketing campaign that we devised. A two-stage, mainly online campaign featured 19 short videos, printed material, blog posts plus YouTube, Facebook & Twitter activity.
CARMA International
CARMA monitors press activity and PR effectiveness for large global companies. As such its product is information, so the presentation of that information is crucial to CARMA’s brand. As well as creating new design guidelines and paying special attention to information graphics, several items of promotional literature were produced.
a brand for Handstand
A strongly typographic brand identity with numerous applications in print and online helped establish this workplace wellbeing consultancy…
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managing information in the NHS
A detailed review of all printed communications led to a new design management approach with new design guidelines, formats and structures for more effective delivery of essential patient information for NHS Haringey Community Heath Services.
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Brentwood Diagnostic Centre
An approachable brand and high quality marketing literature communicates a sophisticated diagnostic imaging resource to clinicians, NHS and private patients…
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AVI corporate communications
Alembic created a corporate brand in print and online for Asset Value Investors and designs and produces annual reports for the company, fund managers for British Empire Securities and General Trust plc and European Asset Value Fund…
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characterising image search
Brand identity for a picture research agency providing specialised image search services to advertising and design clients…
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brand assurance: CP Plus
Niche health insurers CS Healthcare asked Alembic to create a new brand identity and marketing literature for its ‘everyday’ healthcare plan’…
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CU in China
This corporate brochure was produced for Commercial Union’s early forays into the Chinese market…
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Senegal Airlines
The Alembic design programme for Senegal Airlines covers ground vehicle/aircraft liveries; standards for printed literature, stationery & forms; online communications; external signage & interior display; advertising; in-flight communications and promotional merchandise. A wide-ranging design standards manual contains specifications for all aspects of the company’s visual identity.
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a guide to satellite & cable media
A series of physically interactive marketing communications and structured information design helped build a reputation for this specialist media sales company…
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Hamilton Billiards
A brand design applied online and in print for a specialist traditional games business used traditional elements structured in a contemporary way to dramatically extend the company’s customer base…
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caring for Kosovo Youth
Alembic developed this brand logo and visual identity for a charity which aims to bring together orphans and young people of the Balkan conflict…
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revealing quality at Mount Alvernia Hospital
A ‘rebuilt’ brand identity and printed communications corrected misperceptions of this Surrey hospital…
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Sports Orthopaedics Spinal
A new brand identity and printed communications for a one-stop orthopaedic clinic attracts business from both NHS trusts and ‘walk-in’ customers…
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Sport England annual report
Making this content-rich annual report accessible required close attention to information design…
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The Film Editors
A well-established film post-production house commissioned Alembic to update its old-fashioned visual identity…
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a wayfinding system for Tower 42
Physical navigation of this complicated City of London landmark required accessible wayfinding graphics and a signage system…
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Virtuall: cost-effective information
A visual audit for Virtuall led to a refocused and redeveloped brand identity and production of a range of effective low-cost printed communications…
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